Effective Use of Academic and Social Media Networks for Endorsing Publication

  • Significance of research promotion
  • Traditional ways of research promotion
  • Effective social media strategies
  • Impact of promotional strategies
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  • About the Speaker

    Dr. Fiona Murphy

    Vice-Chair of the Board of Directors of Dryad Data Repository, STM Journals Publisher, and Scholarly Communication Expert

    Dr. Murphy is an independent publishing consultant with more than 20 years of experience in the scholarly publishing industry. She is the owner of Murphy Mitchell Consulting Ltd. advising institutions, learned societies, and commercial publishing companies about research data and its collection, management, storage re-use, and access requirements. She is currently a board member of the data repository, Dryad, and an Editorial Board Member of the Data Science Journal. Along with holding an Associate Fellowship at the University of Reading, she is also a member of the peer-review board of Research Data in the Earth Sciences, Data2Paper, and Belmont Forum, and a co-Chair of WDS-RDA Publishing Data Workflows Working Group and Force11 Scholarly Commons Working Group.

    Dr. Murphy is DPhil in English Literature from the University of Oxford and has collaborated with several reputed publishers like Oxford University Press, Bloomsbury Academic, and Earth and Environmental Sciences at Wiley in past. She has also written and presented widely on data publishing, Open Data, and Open Science.

    Session Agenda

    You have successfully published your research. Great! But does that mean it was communicated well and has impacted the global research community? Researchers need to ensure that their research study has gained maximum visibility for both, a significant impact on the academic community and an increased citation count. “Digital networking” is a powerful means through which the academic community can boost the reach of their study. We are glad to announce that The Royal Society of Medicine  in collaboration with Karger Publishers and Enago will conduct an interactive webinar to provide researchers with a detailed overview of the recommended strategies for effective research promotion on academic and social media platforms. It will also help them optimize the visibility of the published articles. Through this webinar, researchers will have a better understanding of the following:

    • Understanding the significance of research promotion
    • Overview of traditional and trending ways of research promotion
    • Importance of an effective social media strategy
    • Popular academic and social media networks
    • Other digital strategies for research promotion
    • Measuring the impact of the applied promotional strategy

    What people have said about previous webinars

    I attended their see the future conference which was 2 day event. They had reputed speakers from the academic sector and a nobel laureate as their speakers who had a lot of valuable information to share. I thank Enago for the opportunity to attend.


    Dr. Paul Lavender

    Working with Enago is a pleasure from start to finish. The webinar was prepared with plenty of notice, well publicized, ran perfectly, and clear participant feedback was provided shortly afterwards. What more can you ask for?

    Dr. Tomas berdych

    Firstly, I regularly attend Enago’s webinars as they are very engaging. I find a lot of things in presented in their webinars to be very practical and useful in my research journey. They could also customize a webinar series for the university I teach. The webinars are helpful to the students in publishing better.

    Prof. Abdul Haaris

    The webinar that I attended on plagiarism and ethics was in depth and at the same time to the point. I got to learn a lot from these webinar and got my question answered. Thanks for this!

    Rupert Walsh

    Interested in training for your university?

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