On the 23rd October 2017, the University of Cambridge offered public access to the doctoral thesis of the young Stephen Hawking. This resulted in overwhelming public attention and immediately became a ‘viral tweet’ that crashed the internet. Moreover, the huge number of downloads of the thesis further temporarily crashed the University’s Apollo repository that currently archives it. Over the years, public interest on the 1966 doctoral thesis of the world’s most recognizable scientist has remained consistent. The Open Access week celebration in 2017 provided the ideal platform for its release, with Professor Hawking’s permission.